Marketing Executive (Digital Communications) at Weymouth and Kingston Maurward College

This is an exciting opportunity to join our newly merged Marketing Team at Weymouth and Kingston Maurward College as Marketing Executive (Digital Communications). 

This brand-new post will enhance the College's digital presence, reflecting the values and strengths of the newly merged institution. The role involves managing the College's website, overseeing and developing content for the College’s social media channels, and delivering effective digital communications for the College and its commercial entities. The post-holder will develop digital campaigns that showcase the work of the College and its students to a broad range of stakeholders as well as supporting commercial growth. 

Key responsibilities:

• digital communications and content creation – develop and implement a digital communications plan that includes website management, social media and email marketing to increase visibility, engagement and brand recognition for the College
• website management – manage and maintain the College’s website/s ensuring that content is current, engaging and aligned with the College’s brand identities
• social media management and community engagement – manage and grow the College’s social media presence, creating content that resonates with diverse audiences
• analytics and performance monitoring – use analytics tools to monitor the performance of digital communications, including website traffic, social media engagement and campaign effectiveness
• collaboration and teamwork – collaborate with other members of the marketing team to develop integrated campaigns and cross-channel content
• trend awareness and innovation – stay informed of digital communication trends including social media, SEO and content management to ensure the College’s digital presence remains fresh and effective

A degree or equivalent qualification in Marketing, Communications, Digital Media or a related discipline is essential for the role, so if you hold this and are enthusiastic with a commitment to enhance and develop the College’s digital presence, we would love to hear from you! 

For an informal chat about this role, please contact Esther Baker – Head of Marketing at [email protected] 

Status: Permanent 

Hours: 37 hours per week Monday to Friday with occasional evening and weeks to meet business needs. 

Salary: £27,014 per annum which is point 22 on the Weymouth and Kingston Maurward Salary Scales. 

To apply: 

Please visit the KMC website for a college application form and a full job description. 

Applicants for this position must complete an employment application form. CVs may be submitted but only in support of a fully completed application form.

We are not accepting CVs at this stage from recruitment agencies: any submissions without prior authorisation from the HR Team will be treated as our own and as such no fee will be payable. 

Please return the completed application form by email to [email protected] or by post to: HR Department, Kingston Maurward College, Dorchester, Dorset, DT2 8PY. 

The closing date for applications: Wednesday 11 June 2025 at 9:00am

Proposed interview date: To be confirmed 

We reserve the right to close this position before the published date, should the need occur. We therefore advise that you complete and submit your application as soon as possible. 

Kingston Maurward College is committed to safeguarding and promoting the welfare of children and vulnerable adults. All applicants must be willing to undergo child protection screening appropriate to the post, including an Enhanced Disclosure and Barring Service Check. 

The College welcomes applications from people with a disability and will offer interviews to all those who are able to reasonably fulfil the criteria outlined in this Job Description. If applicants with a disability shortlisted for interview require any assistance in attending please contact the College’s Human Resources Manager in order that alternative arrangements are made. 

For further details on application forms, the recruitment process or to read our GDPR Candidate Privacy Notice, please visit: https://www.kmc.ac.uk/college/quick-links/work-for-us/ 

Following receipt of completed application forms, if you have not heard from the College within 2 weeks of the closing date regrettably you will not have been short listed on this occasion. All short-listed applicants will be contacted within 2 weeks of the closing date or no later than 3 days prior to the interview date (where an interview date is specified).